Hyundai launches OEM trade parts programme

Hyundai has launched an OEM parts service for independent non-franchised repairers.

The Made for Trade programme will offer genuine Hyundai parts to the UK’s 35,000 independent motor traders, in a move prompted by the brand’s growing sales which it forecasts will see its vehicle parc to be 70% more by 2017 than 2012.

The brand piloted Made for Trade with 40 independent dealers, selected according to location and their quality of customer service.

“The creation of our Made for Trade parts programme follows the introduction earlier this year of Hyundai’s overnight parts delivery service. Both help to enhance standards of aftersales care offered to customers and trade professionals,” said Tony Whitehorn, president and CEO of Hyundai Motor UK.

The new programme uses number-plate recognition software to speed up parts ordering, a stock check analysis tool, promotional offers and training programmes.

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