New Ford Stores to exclusively sell Mustang

Ford will sell its forthcoming Mustang and top-end Vignale models exclusively through a small number of metropolitan based Ford Stores from summer 2015. The Blue Oval is piloting its new Ford Store retail concept at two of its flagship outlets; Peoples Cars in Bootle and Ford Retail’s Edgware Road site in London. The Ford Stores will see participating showrooms display all of the brand’s expanding car and van line-ups with dedicated areas for the all-new right hand drive Mustang and Vignale-badged models, the brand’s new luxury sub-brand, which will be available on the new generation Mondeo as well as the S-Max. “There will be some product exclusivity for the Ford Stores. Mustang and Vignale will be the preserve of the Ford Stores,” said Ford chairman and managing director Steve Ovenden. Ovenden confirmed that measures would also be in place to facilitate customers wishing to…